a burgundy zine

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How Smoking was Denormalized

Cigarettes? Yuck. Cigars? Even yuckier… As the kids these day would say. Teen tobacco use was at an all-time low with only 10.4 percent of youths smoking in 2017, Truth Initiative reports. This marked a 45 percent decline since 2011, when 18.6 percent of teenagers smoked cigarettes.

How did we get here? When did smoking stop being cool, despite it remaining an over romanticized aesthetic?

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