a burgundy zine

Tag: local business

Ghost Kitchens: The Mystery That Currently Haunts Your Favorite Food Delivery Apps

“Hey, what’s with all of these places in our recommended restaurants,” said my partner Xavier, as he scrolled through a list of nearby establishments on DoorDash. “Why do they all just specialize in one food, why do they all have the same looking photos, and what’s with their quirky names?”

“I’m not sure,” I shrugged. “One thing is for sure though — some local photographer is making a killing doing photos for all these new pop-ups… Hey, maybe I should get back into freelance photography.”

But something else was off about these new places emerging out of thin air, all boasting the same Gen Z-targeted marketing. When we searched for these restaurants online to see where they are, they didn’t exist.

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Got Delivery? Then Get On BevMap

The coronavirus pandemic has cost the restaurant industry $25 billion in sales and 3 million jobs since March 1, says the National Restaurant Association.

As a result of social distancing, many venues have shut their doors and shifted towards delivery or curbside pickup – but there’s still the problem of getting the word out there.

That’s where BevMap comes in. BevMap is a free platform for restaurants, bars, wineries, and beverage retailers to let their customers know they can still get a taste of their favorite food while staying home.

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